Alliance Architects’ Marketing Department Shift

In a move to better serve our clients and efficiently utilize the talents of our staff, Alliance Architects is happy to announce that our Marketing Department is transforming from a single department into two: Business Development and Marketing.

“We’ve looked at these two departments and saw them as two standalone functions that work and coordinate with each other as opposed to one department trying to accomplish two different goals,” says Alliance Architects principal, Carlos deSaracho.

Tasked with leading these new endeavors are Marceen Woods and Suzie Bell.

Marceen has stepped into the role of Director of Business Development.  She has been with Alliance for eleven years and has extensive experience in Business Development.  She has been instrumental in forming new relationships while still maintaining existing ones.  Marceen is very passionate about her role and is always following up with our clients to make sure their expectations are being met.

Suzie is taking on the role of Director of Marketing.  Suzie has been with Alliance for six years and is highly experienced in marketing and branding.  In addition to establishing and growing our social media presence, she has elevated and re-established the Alliance brand and is working to update our existing collateral to take us into the next thirty years.

In addition, rounding out the team, will be Morgan Brown and Brooke Blubaugh.  Morgan will be adding a creative touch as the team’s graphic design specialist.  Her creative ingenuity will provide essential support in shaping the visual identity of Alliance’s marketing efforts. Brooke will be providing technical support by preparing proposals and assisting in the coordination of RFQs and RFPs assuring they are being done on a timely basis and in a quality manner.  Brooke will also handle the day-to-day management of the firm’s CRM.

As Alliance embraces this transformative phase, it sets the stage for a future defined by impactful and strategic marketing strategies that we feel will resonate with clients, partners, and the industry as a whole.  With experienced leaders and a shared vision, Alliance Architect’s Marketing Department is ready to reinforce the firm’s commitment to our clients and partners and drive them to new heights of success.

Creativity Done Right.